Just got a customer care promotion email from a bookstore I regularly patronise – in the positive sense of the word, not the talk down sense!
Here's the offer
Save 40% on Ethics
I'm intrigued by the idea that ethics can be made cheaper, that you can have reduced cost ethics, or that it would be an ethically praiseworthy thing to do to save money on your ethics.
Aye, I know. The bookseller didn't mean it the way I'm taking it, and was only trying to find a strap line that would get attention. And obviously succeeded cos here I am, paying attention! But ethics aren't to be had cheap – acts have consequences. Just think of that first choice, that primal moral dilemma, about whether or not to eat of the tree of the knowledge of good and evil! And where did that happen? Yes, in the garden of Eden!
Aye, I know. The bookseller didn't mean it the way I'm taking it, and was only trying to find a strap line that would get attention. And obviously succeeded cos here I am, paying attention! But ethics aren't to be had cheap – acts have consequences. Just think of that first choice, that primal moral dilemma, about whether or not to eat of the tree of the knowledge of good and evil! And where did that happen? Yes, in the garden of Eden!
The email came from Eden.co.uk
Nae kiddin! :))
Go look here.
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